The Design of Health and Safety Control Systems Assignment - 2

The Design of Health and Safety Control Systems - Assignment Example The cattle which graze on the field that houses the subterranean chamber. Any passersby on the main road which is lesser than mile away from the location. HAZARDS Toxic sealant paint highly inflammable and heavier than air (not easy to get disposed off). Thus being hazardous in the following manner: The breaking out of a fire is possible if remnants of the sealant remain within the subterranean chamber. Since the sealant sprayed is toxic its remnants may harm the grass and other crops in the farmer’s field. The health of the cattle and the farmer is at risk. Risk of intoxication of the personnel assigned to spray the sealant. Pedestrian passersby on the main road may get intoxicated. WHAT THE LAW SAYS: The following regulations cover different aspects of the operation 1 discussed above. The regulations are stated below: Safe working in confined spaces According to the confined spaces regulation 1997, regulation 1(1) a sewer is considered as â€Å"confined space†. Accord ing to the confined spaces regulation 1997 regulation 1(9) flammable substances, toxic gas and flammable substances are declared to as HAZARDS. Regulation 3 is about duties under the regulations. ACOP 22(a) Risk assessment must be done. Regulation 4 is regarding working in confined spaces. ... ACOP Communications (39) An adequate communication system will be needed and should enable communication: (a) between those inside the confined space; (b) between those inside the confined space and those outside; and (c) to summon help in case of emergency ACOP (47) Gas purging through inert gas to for flammable or toxic gases. ACOP (51) Mechanical Ventilation for flammable or toxic gases Regulation 1997 Management of Health and Safety at Work Regulations 1999 Regulation 3 Risk assessment Every employer shall make a suitable and sufficient assessment of – (a) the risks to the health and safety of his employees to which they are exposed whilst they are at work; and (b) the risks to the health and safety of persons not in his employment arising out of or in connection with the conduct by him of his undertaking, for the purpose of identifying the measures he needs to take to comply with the requirements and prohibitions imposed upon him by or under the relevant statutory provisi ons Management Regulation 3 ACOP 22(a) Health and Safety at Work etc Act 1974 11 The Act places a duty on all employers and the self-employed to take reasonably practicable steps to ensure the health and safety of people who are not in their employment, such as members of the public. 12 The Act also places a duty on employees to co-operate with their employer on health and safety matters and not to do anything which puts others at risk. OPERATIONAL RECOMMENDATIONS The operational recommendations are as follows: Risk assessment of the sewer should be done in compliance with the Health, Safety and Security standards. The farmer should be informed well in time before the

President Barack Obama as a speaker, discussing his content and Essay

President Barack Obama as a speaker, discussing his content and delivery style - Essay Example Ageism is a set of beliefs that enable people to justify prejudices based on age, its use being either casual or systematic. This form of discrimination is increasingly becoming common especially against elderly people. There is an increasing belief that the older people, or the elderly, are past their prime and that they cannot function well in society. In fact, it is said that these people have become useless to society and should therefore, not be shown any form of respect by the younger generation. President Obama has in his speech and in support of universal healthcare indirectly come in support of the elderly. In essence, his belief in universal healthcare has shown that he does not believe in ageism and, in fact, values all the people in society. Racism is the belief that Man is divided into various groups known as races and that such groups bear certain characteristics, which make them either superior or inferior. Racism is one of the most predominant forms of discrimination today, and it is experienced by people in all occupations. President Obama, in many of his speeches on racism, the most notable being the one to the NAACP, states that America has come a long way in fighting against racial discrimination. However, he also states that the fight against it in American society is not over and that it is likely to go on well into the future (Thompson and Thompson). Religious discrimination is the treatment of certain people in a different way because of their spiritual beliefs. This is usually done most especially against those people who belong to either a different religion, or a different denomination. Those who adhere to different religions are usually discriminated against in such cases as legal proceedings, or when attempting to get employment. One of the people who tend to face religious discrimination in the Western world is

Examine the key principles of utilitarianism Essay Example for Free

Examine the key principles of utilitarianism Essay The theory of utilitarianism determines the rightness or wrongness of an action by its consequences. This is determined by measuring the amount of pleasure or pain brought to someone caused by an action. Utilitarianism is a teleological theory of ethics, this means that it is concerned with the outcome and the consequences, meaning that an act is not right or wrong in itself but is right or wrong depending on the outcome of said action. The main founder of this theory was Jeremy Bentham (1748-1832). Bentham worked to fight many things during his time such as industrialisation, mass migration and poverty. Utilitarianism is a relativist system – meaning there are no fixed rules, it is also concequentialist – this means that morality is by the consequences that directly follow an action. Utilitarianism tends to be brought down to one main rule and that is: ‘The greatest good for the greatest number’ whilst the principle of this rule is aimed to satisfy the majority, it does have its flaw is the fact that the minority still suffer. The principle of utility, as mentioned before, is: ‘the greatest good for the greatest number’ this means that if certain situations occur, advocates of utility would always choose the option that brought about the most pleasure for the most amount of people, this means that they would choose the action that brings about the better outcome, regardless as to whether or not the action may be perceived as right or wrong by society in normal circumstances due to the fact they are interested in bringing the most amount of pleasure possible. However, with this principle, comes a downside in the fact that whilst the majority may be satisfied or happy in a particular situation, there will always be a minority, regardless of how small, that are unhappy. However followers of the principle of utility may be encouraged to engage in wrong doings such as torture, whilst most would see this as an awful act, in certain circumstances, utilitarian’s may still take part in the act as it would bring about large amounts of pleasure for a large amount of people, with the minority still suffering, in this case, the person who was being tortured. The fact that utility is based on bringing about happiness this means that anyone who is an advocate of utilitarianism or follows the theory, is hedonistic, this means that they strive for pleasure and seek to avoid pain as often as possible, however what might be pleasure for some, may be pain for others. One that point, some may say that pleasure is subjective, meaning that pleasures are all different for different people, for example in a situation one may choose the option that he/she thinks will bring about a certain pleasure that they enjoy, however because they enjoy it, doesn’t me everyone will, so in actual fact even though they are trying to bring about pleasure due to their own tastes, they may not be causing any pleasure at all and may even cause some small elements of pain, due to the fact that people have different ideas on what pleasure is. Along with the point of different types of pleasure, J. S Mill stated that there are higher and lower pleasures in society, whilst he was around during the 19th century, obviously people’s views on pleasure has changed, however, Mill was thought to believe that opera and poetry were among the higher pleasures in life, whereas today, they may be seen as lower pleasures. One main question may be, ‘how does one measure pleasure?’ and in answer to that, Bentham devised the hedonic calculus, a form of calculation, designed to work out how great the pleasure or pain is that results from a particular action. There are 7 significant criteria identified by Jeremy Bentham and they are: Intensity (intense pleasure is the best), Duration (pleasure is better if it lasts longer), Certainty (pleasure that is definitely going to happen), Propinquity (pleasure that is close at hand), Fecundity (pleasure that promotes further pleasure), Purity (pleasure not mixed with pain) and Extent (pleasure that affects people). In order for an act to bring about a high amount of pleasure, it must satisfy majority of the criteria above, whilst it may be near impossible to find an act that satisfies all of the criteria, a pleasure will still be regarded as high or low, based on the amount of criteria met. Another key aspect of utilitarianism is that whilst there is act utilitarianism that focuses on the consequences regardless of the action taken place, there is also rule utilitarianism, created by J. S Mill. Rule utilitarianism the principle is applied to a selection of rules which are in turn, used to determine what to do in a particular situation. With rule utilitarianism, acts are either right or wrong regardless of what the outcome is. Rule utilitarianism can be easily compared to and agreeing with the law, in the fact that there are certain acts that are just plain wrong due to the fact that they are unlikely to bring out pleasure for a large amount of people, such as: murder or theft. With rule utilitarianism, it avoids the problem of ‘evil’ pleasures found with Bentham’s view, such as sadism. Rule utilitarianism also tends to bring about the most amount of pleasure without excluding the minority that suffer like act utilitarianism does, as rule doesn’t allow crimes against minorities that benefit the majority and allows the concept of justice. Rule utilitarianism came was devised due to the criticisms of Bentham’s act utilitarianism, in the case that act utilitarianism just follows the rules instead of trying to predict the outcomes. As well as the two already mentioned, there are more types of utilitarianism, such as: Preference utilitarianism and two-rule utilitarianism. Preference utilitarianism was devised by Peter Singer (1946-present), preference utilitarianism sought a way of decision making that took in to account the interest of the minority, unlike the previous theories. Singer stated that every individual’s preference must be taken in to account when deciding the best interests of the group and not only that, but every ones interests should be given equal value. Whilst the interests of the minority are more concerned with in this theory it still follows the fact that the right thing to do in a situation is what is best for the greatest number, however it has no reference to pleasure or pain. Preference utilitarianism has its own value that is followed, and that is: ‘The greatest amount of preference satisfaction, for the greatest amount of people’. With this theory it has advantages due to the fact that the minority do not tend to suffer as the ideology is concerned with preference satisfaction. The other utilitarianism was two-rule utilitarianism. This theory was created by R. M Hare (1919-2002) this is a theory that satisfies both act and rule utilitarianism by bringing both of their values together. In this theory, morality, based on rules and customs is acceptable for most situations, but occasionally we will need to use utilitarian thinking where we have to consider the consequences of an action. Whilst there is many different criticisms of both act and rule utilitarianism, Hare tried to bring them together with altercations to satisfy any criticisms. Those are many of the different important concepts that involve utilitarianism There are many key aspects to utilitarianism that I haven’t mentioned such as negative utilitarianism, Karl Popper (1902-1994) and motive utilitarianism, Robert Merrihew Adams (1937-present) these are all based around the main principle of utilitarianism however are not as well known as the other theories. Each of the features mentioned are key when it comes to understanding utilitarianism however, overall, I believe that the fact that everything fits in with everything else makes it a rather simple subject, on the whole, you know what the principle is and how simple it is, you know other theories that potentially challenge said theory but most of all you are given a way to measure and calculate it all. Overall I do agree with the theory of utilitarianism as life should be about pleasure and happiness, even if it is not available to you, either find it or bring it to others by an action. As a person who is an advocate of happiness and a hater of physical pain, I believe that life should continuously be one big happy moment, with that in mind, I would have to agree with the theory of utilitarianism, as its main principle is shared with my positive outlook, ‘bringing about pain for as many people as possible’. To what extent are these important concepts undermined by relevant criticisms (9) It could be argued that pleasure is subjective, meaning that pleasure is different for different people and may even link in with a social context in the fact that, what certain people find to be pleasurable may depend on social class, environment, background, social/peer groups etc , in the fact that an upper-middle class man may think of pleasure to be poetry or theatre, whereas a lower-working class man, may view pleasure as going to watch their favourite sports team and may find poetry or theatre boring, and vice versa. With that in mind we can refer back to J. S Mill’s theory of there being higher and lower pleasures, given this, it may affect the ideology of hedonism, in the fact that people all strive for happiness but with the idea to avoid pain. Another criticism is that utilitarianism as a whole can justify wrong doings in desperate times of need, such as torture, in extreme situations; it may be seen as justifiable to torture someone as long as it will bring about happiness to many people, even though such an act would usually be considered as unjustifiable and unequivocally wrong. Some critics of utilitarianism may also argue that pleasure has a negative knock on effect in the fact that pleasure for one person may cause pain to another, for example, if a job came down to two desperate people, whoever got it would be happy, the other; sad and upset. Some say that measuring pleasure was hard and therefore the hedonic calculus was created to make it easier, however it is still hard to apply and can also be impractical for quick response situations, where time is of the essence and not all of the criteria can be fully applied. The idea of utilitarianism is to predict outcomes and see how much pain/pleasure a particular action would bring; however, humans are not psychic and cannot accurately predict the future or the outcomes of an action. Linking to the point about one personas happiness comes another person’s pain, on a larger scale, whilst applying the utilitarianism principle, people are favouring the majority at the expense of the minority, whilst, in comparison they may seem more insignificant, when taking in to account the amount of people you’re helping, they are still humans that deserve happiness and avoid pain just like anyone else. Overall I do believe that there are many potential criticisms of the utilitarianism ideology however, I do not think anyone can argue against it by challenging its purpose and principle of bringing about happiness to a large amount of people, which in reality, is what most people strive for in life, as some would argue that there is no better feeling than happiness and joy.

Causes fast economic development in India and China

Causes fast economic development in India and China Since 21st century, Chinas national economy has maintained a growth rate of about 10%, which is called a miracle in the history of the world economy (Cai, 2007). Indias economy has also made remarkable progress. During 2002 to 2006, the economic growth rate reached 7.8%. Since the year 2003 2004, the Indian economy has shown continuous rapid growth: from 2003 to 2007, Indias average annual economic growth rate reached 7.5%, 8.5%, 9.4% and 9.6% (Mohan, 2008). In order to analysis the causes of such fast economic development in the two countries, this essay will firstly introduce the basic framework of open system proposed by Daniel Katz and Robert L. Kahn and how understanding of this theory can instruct the development of economic development. Subsequently, this essay will analyze the key factors that spelling the increasingly rise of economy in China and India, such as the population change, the investment on fixed assets, the technology development and the institutional improvement , based on the open system theory. Finally, the essay will give a conclusion of the overall analysis. The open system theory Daniel Katz and Robert L. Kahn (1978) proposed a theory structure of open-systems theory including: inputs, transformation, outputs and recycling. Inputs contain capital, raw materials, and employees. Also, some intangible influences, such as personal rewards, satisfaction, recognition, or status. Products or services are created through the transformation process using employee, raw materials by facilities such as machine and computer. These products or services are delivered to customers. Through the recycling, the profit obtained becomes the input again to buy raw materials or pay employees. There are also some subsystems which is critical to the development of organization. Understand the organization is an open system other than a closed system can be a great help for any organization to develop through change the external environment such as improvement of the education level, technology, facilities or structure systems. Key factors for the economic development in China and India Rarick, A. C., Nickerson, I. and Olan, M. (2007, pp. 19-22) thought that the emergence of economic in China and India is because the low labor cost, however, there are some key factors spelling the economic booming of China and India. Over the past decade, China and Indias economy has undergone tremendous change, which is mainly determined by enhancement of input and transformation of an open system such as the growth of human capital (labor), basic production capacity (noted as the amount of fixed asset investment) as well as technical and institutional factors. 1. The reduction of the population. Personnel are the most important input of the open system. Wealth of population resources ensures the economic growth of China and Indias huge demand for labor. However, over-population also will burden the economic and social development. To ensure the economic development of China, early in 1978, family planning was taken as a basic national policy of China. Over the past decade, Chinas economic growth has been enjoying the dividends of the population, but population growth continues to decline (Zhang, 2008). India has the same concerns in the treatment of population problem, the family planning made population growth rate of India downward. 2. The increased investment in fixed assets. Transformation in the open system plays transfer input to output, through all kinds of tools and equipment. Hence, the fixed assets as the tools and equipment should be placed on a lot emphasis to ensure the normal operation of an organization. Understating this point, China and India increased the investments in fixed asset. Fixed asset investment is the primary means of reproduction of social fixed assets. Through the construction and purchase of fixed assets, the national economy continue to adopt advanced technology and equipment, establish new departments, and further adjust the regional distribution of economic structure and productivity to enhance the economic strength (Chen, 2009). Investment in fixed assets reflects the production capacity progress of a country in large extent, so the investment changes in fixed assets can reflect in the relationship of productivity and economic growth. Over the past decade, total investment in fi xed assets in China were 10% increase per year to maintain the state of positive growth, and GDP also showed a positive correlation, about 10% increase per year. Indias economy has maintained a 10% annual growth trend, the changes in total fixed asset investment kept positive growth of about 10% per year. 3. The development of technology. As an important input, technology is a critical factor which decides the competitiveness of an organization. Over the past decade, under the guidance of science and technology are productive forces, by taking the introduction idea of combining absorption and independent research and development, technological innovation capability of Chinas culture and practical results obtained significant improvement. Popularization of Chinas IT technology and products in some aspects and some areas have caught up and even more than developed countries. Technology development strategy transferred from the early introduction of technology to the main goal of the original innovation. Adhering to the ideas of integrated innovation and secondary innovation, many domestic enterprises have taken great progress in innovation, and some companies changed the business model from low-cost, low value-added Made in China to the high prices, high value-added global manufacturing strategy, and achieved good economic results. As can be seen, technical progress provided a great deal of power for Chinas sustained economic growth. For India, each government of India have attached great importance to the technological development, the government has developed a series of policies to promote scientific and technological progress and established comprehensive technology management system. Over the past decade, advances in science and technology achievements in India have attracted worldwide attention. The degree of internationalization of Indias cutting-edge personnel training, software development, international service outsourcing and bio-medicine has improved; the national resources investments focus on in space, nuclear energy and remote sensing. Information technology and biotechnology has become Indias two knowledge-based industries. For example, Indian Central Government formulated a national drug policy, and these drugs policy played an important role in p romoting the Indian pharmaceutical industry. Currently, the Indian pharmaceutical industry accounts for 8% share of global production, and the output value of share is 1.8%. Indias economic development in the past decade shows the development of Indias technology strength has played a significant role in promoting economic growth (Pradhan, 2006). 4. Institutional improvement. Institutions, laws and regulations are proponents in the open system, which possess great impact on the development of an organization. In other words, improving or reforming these items can develop the economic development. In the new century, China put forward the scientific development concept to guide economic development, and took a series of new Institutional innovation around scientific development. Chinas economic system, the changing approach to the ongoing adjustment of the world economy and domestic economic situation, successfully promoted the emancipation and development of productive forces. Chinas economic system reform is one of the fundamental driving forces of economic growth. India launched a liberalization, marketization, globalization and privatization as the characteristics of the new economic policy, that is, relaxing the restrictions on private economic development, accelerating the reform of state-owned economy, changing from a p lanned to market, implementing market economic development model. India has started a comprehensive economic reform, reform involved foreign trade system, industrial policy, and finance fields. The series of institutional change caused by the implementation of this line became the important promoter to advance Indias economy continues to change for the better. Conclusion A good understanding and application of open system can be greatly helpful for the development of economy. Considering the external environment influences and each sector of the open system can markedly affect the whole open system and further exert an impact on the economic development, China and India improved a lot in the input and transformation sectors of an open system. Aside from the labor source, that is, the low cost labor forces mentioned in Rarick, A. C., Nickerson, I. and Olan, M. (2007, pp. 19-22), as supplement of the Raricks research, the key factors that make the astonishing economic development of China and India are analyzed and proposed, containing: the reduction of population, the increased investment in fixed assets, the great development of technology and the institutional improvement and reformation. The abovementioned factors as well as the labor source are all critical to ensure the economic development in China and India, making them on the top list of count ries with most fast economic growth rate.

The Renaissance :: European Europe History

The Renaissance In the 1400's, the feudal system became weak and national governments became stronger. People put more emphasis on humanism than on the church. This period was called the Renaissance. I believe that this period led directly to the Age of Exploration. During this time, technology became more advanced. Martin Luther started the Reformation against the Catholic church. As the effect of the Reformation, a middle class emerged making it possible for people to travel more. During the Renaissance, technology became more advanced and more available to the common public. The printing press was invented during this time. This invention made it possible for books to be published, not hand written. Ideas of the Renaissance were spread in some of these books and common people could own a copy of the bible. Some other inventions were the astrolabe, the quadrant, and the compass. These devices were used in sailing. The astrolabe and the quadrant told a person where they were at a direct point and the compass told which direction was north. Two faster, larger ships were also invented during this time. They were called the carrack and the caravel. The weakening of the Roman Catholic Church, brought about by the Protestant Reformation, changed the way people felt about the church and it's importance in their life. Then, because the church was not so dominating, people felt free to learn about new lands. People started learning about Rome and Greece. They learned a bout these two countries' culture and art. This also helped the Age of Exploration to begin because the Catholic church wanted more souls. They thought they could go to America and convert Native Americans. As trade grew, a wealthy middle class of doctors, bankers and lawyers emerged. These people had more money so they became more educated and more self-sufficient. They didn't have to rely on the feudal system anymore and national government became more powerful. With more money, the middle class could fund trips across the ocean. They could also buy books, paintings and other classical things.

A Critique of Pablo Neruda?s ?Keeping Still? :: essays research papers

Keeping Still by Pablo Neruda is a thought provoking work of poetry. The poem was probably applicable to humanity of the time when it was authored, but it eerily fits so well into this moment of time and space. The notion of slowing the pace of life down for just a moment to realize that every living thing could use a moment of peace and reflection is so applicable to our lives in the Silicon Valley. With our hectic ways of trying to survive financially, complete our education, live and raise a family, we quickly forget about life itself at a basic level. We take practically everything for granted because we get so caught up in†¦well, life. An idea of world peace to be realized by everybody at the same time is portrayed vividly as well. No chaos, unrest, war, political persecution or death. An image of complete bliss, if momentarily, flashes to show people coming together without prejudice and a common goal to help each other instead of chasing the almighty dollar. Neruda uses some different poetic elements to portray his vision, including repetition. An example of repetition can be found linking the beginning to the end. â€Å"Now we will count to twelve†, is the first line of the poem and the second to last line of the poem. It reiterates the countdown to momentary silence. It gives the reader something to think about before the poem gets underway and it is almost oddly placed. But at the end when it is said again it makes you imagine everything that he has proposed seem so easily obtainable by simply counting to twelve. Another poetic element that he uses is metaphors. An example of this is when he says, â€Å"Victories with no survivors.† It is a contrasting sentence that was probably referring to either of the World Wars. I really enjoyed reading this poem. It pertains a lot to my life and the immediate population of the Bay Area. Heck, anyone who works a lot of hours and has daily stress can relate to this poem. Neruda is correct about people not being able to live a moment without all of the stress. A momentary lapse in the false sense of realty people create around themselves could really be devastating to them. Realizing that the new Mercedes doesn’t achieve happiness or that a high paying job with ample promotions isn’t bringing self-fulfillment would be devastating to many people.

International Marketing Concepts Essay

How does the â€Å"standardized versus localized† debate apply to advertising? Communication takes place only when the intended meaning transfers from the source to the receiver. This can be a problem when a standardized approach is used. The message is not able to get through to the receiver due to different reasons such as lack of knowledge of the audience. There are people who feel an advertisement can be used anywhere in the world due to the converging tastes and preferences. The â€Å"standardized verses local debate† is very important in analyzing when advertising internationally. A standardized approach may be misinterpreted and/or misunderstood by certain cultures when the message is not altered to their values and beliefs. On the other hand, an advertisement using a localized or adaptation approach is able to reach a particular audience by portraying a message that is understood and comprehended. A localized approach is only meant for a particular audience so i t may cost more and it is not able to be used anywhere else. 3.) What is the difference between an advertising appeal and creative execution? The audience appeal is the communications approach that relates to the motives of the target audience. For example, ads based on a rational appeal depend on logic and speak to the audience’s intellect. Rational appeals are based on consumers’ needs for information. In contrast, ads using an emotional appeal may tug at the heartstrings or tickle the funny bone of the intended audience and evoke a feeling response that will direct purchase behavior. Creative execution is the way an appeal or proposition is presented. There can be differences between what one says and how one says it. There are a variety of executions including straight sell, scientific evidence, demonstration, comparison, testimonial, slice of life, animation, fantasy, and dramatization. The responsibility for deciding on the appeal, the selling proposition, and the appropriate execution lies with creatives, a term that appli es to art directors and copywriters. 5.) When creating advertising for world markets, what are some of the issues that art directors and copywriters should take into account? Art directors are in charge of choosing graphics, pictures, type styles, and other visual elements that appear in an advertisement. They must make sure that visual executions are not inappropriately extended into markets. For example, when I was in Europe I saw commercials for beer brands where the actors/actresses  were drinking the beer. In the United States, it is against the law to show people actually drinking beer in the commercial. Copywriters are language specialists who develop the headlines, subheads, and body copy used in print advertising and the scripts containing the words that are delivered by the talents in broadcast ads. A copywriter needs to be able to think in the target language and understand the consumers in the target country. A copywriter has the responsibility of accurately putting a message into writing that the target market is able to comprehend and understand. Both the role of the art director and copywriter have important roles in order for an advertisement to be successful. 7.) How does public relations differ from advertising? Why is PR especially important for global companies? Public relations is the department or function responsible for evaluating public opinion about, and attitudes toward, the organization and its products or brands. Public relations personnel also are responsible for fostering goodwill, understanding, and acceptance among a company’s various constituents and publics. One of the tasks of PR is to generate favorable publicity. PR is also responsible for handling issues and complications that arise in the media around the world that involve their company/product/service. PR is not responsible for any advertising, rather using different outlets to handle public relations related activities. PR is vital for global companies as they serve many different roles. They are called upon to build consensus and understanding, create trust and harmony, articulate and influence public opinion, anticipate conflicts, and resolve disputes. There are many differences between PR practices around the world. 8.) What are some of the ways public relations practices vary in different parts of the world? Public relations are affected by cultural traditions, social and political contexts, and economic environments. There are different ways to communicate in developing countries versus communicating in the United States. In the United States, PR is increasingly viewed as a separate management function. However, in Europe PR professionals are viewed as part of the marketing department. China is a country that lacks strong public relations. They are not able to handle damaging media content and they are not able to publicly explain their views.